by Tom | Dec 10, 2019 | Uncategorized
It’s that time of year for the annual MRT24 Shootout, where a winner takes home a $100,000 scholarship toward the Battery Tender Global MX-5 Cup Series next season. This year’s venue was a new one for the event, the Michelin (and BF Goodrich) proving grounds just...
by Tom | Dec 3, 2019 | Uncategorized
This past weekend, after a wonderful Thanksgiving, I was at VIR for the last event of their season. I was excited to be helping Reg, a friend and client of mine, with a brand-new car. It was a bit of an upgrade for him—a newer model of his Porsche 911 Cup. We had a...
by Tom | Nov 27, 2019 | Uncategorized
Last week was a fun opportunity to join Michelin at their annual dealer business conference. For the first time, they were adding a driving element to the event, which was a unique chance for the dealers to experience the latest offerings from Michelin and BF...
by Tom | Nov 19, 2019 | Uncategorized
Last week was an interesting mix of new things for me: I got the opportunity to coach a client in the Classic 24 at Daytona for the first time, I picked up a new car from Classic Mazda, and I ran my first marathon! Coaching at Daytona for a historic event was such a...
by Tom | Nov 13, 2019 | Uncategorized
While on-track performance is always important in today’s motorsport environment, there are other facets that are equally important, like the business component of racing. Ultimately, without the business aspect, many motorsport opportunities would never come to...
by Tom | Nov 5, 2019 | Uncategorized
Last weekend was the very popular annual SCCA event at Road Atlanta: the American Road Race of Champions, or ARRC. There’s always a great turnout of racers, and for most of them it’s their final race of the year. The team I was coaching was competing in Spec Miata,...